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A huge amount of alternative data sources have emerged, but the industry needs to assist official agencies with collection and analysis.
Google Ventures (now GV) also led the company's Series B round in May 2015, and has invested frequently in other data-driven agri companies.
The survey of 240 of the asset manager's institutional clients, representing $8 trillion in assets, found that 58 percent expect to increase allocations to real assets.
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